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What should be prioritized when selecting makeup products for a client?

  1. The latest fashion trends

  2. The client's skin type and desired look

  3. The makeup artist's experience level

  4. The popularity of the brand

The correct answer is: The client's skin type and desired look

When selecting makeup products for a client, prioritizing the client's skin type and desired look is crucial. Understanding the client's unique skin characteristics, such as whether they have oily, dry, or sensitive skin, allows the makeup artist to choose products that will adhere well and enhance the client's natural features. Additionally, considering the desired look ensures that the selected products will achieve the client's vision, whether it be natural, dramatic, or something in between. Using the latest fashion trends, the makeup artist's experience level, or the popularity of the brand can all influence the selection process, but they should not take precedence over the client's specific needs and preferences. Trends may not suit every individual's complexion or style; an artist's experience, while valuable, doesn’t always align with what is best for the client; and popular brands may not offer the right formulas for every skin type. Ultimately, a personalized approach rooted in the client's requirements will yield the best results.